
SME – Marketing Performance Measurement & Optimization
Seeking a mid-to-senior measurement/marketing science practitioner to perform active editing, validation, and QA of a Coursera four-course specialization adapted from Meta webinars. Responsibilities include reviewing program outlines, full course atlases/scripts, and on-platform final staging; validating experiment setup and Meta product details; drafting/refining copy and screencasts as needed. Requires 5+ years in marketing measurement/experimentation and current hands-on experience with Meta Ads Manager and Meta experimentation tools.