Launch Potato seeks a Senior Optimization Manager (remote, US) with 5+ years in performance marketing or CRO execution to own test execution, QA, implementation, and reporting. The role focuses on landing page and funnel optimizations, multivariate analysis, cross-functional collaboration, and ensuring reliable test tracking and documentation.

Launch Potato seeks a hands-on Head of Paid Social to own Meta and TikTok spend for auto insurance end to end: budget and bid strategy, creative testing roadmap, pacing and margin targets, and direct margin accountability. Role requires 4+ years in a hands-on buying role with experience managing meaningful monthly spend (≥$250k), working in compliance-heavy verticals (insurance, lending, etc.), strong tracking and attribution skills (pixel, server-side events, postbacks, conversion QA), and deep Meta and TikTok expertise. Remote role with worldwide hiring.

Hands-on lead applied scientist/ML role focused on performance marketing and lead generation. Responsible for framing business problems with stakeholders, building and validating models (bandits, RL, recommender/ranking, LTV), deploying solutions in AWS, monitoring live ROAS performance, and driving measurable revenue and media efficiency improvements.