
Head of Paid Social, Insurance
Launch Potato seeks a hands-on Head of Paid Social to own Meta and TikTok spend for auto insurance end to end: budget and bid strategy, creative testing roadmap, pacing and margin targets, and direct margin accountability. Role requires 4+ years in a hands-on buying role with experience managing meaningful monthly spend (≥$250k), working in compliance-heavy verticals (insurance, lending, etc.), strong tracking and attribution skills (pixel, server-side events, postbacks, conversion QA), and deep Meta and TikTok expertise. Remote role with worldwide hiring.