Content Strategist Chicago, IL

Company: Hireology

Hireology’s technology empowers businesses to build great teams. Over the last ten years, we’ve grown from a startup to a market-leading organization with over 175 team members, and we’ve created an award-winning culture that makes this company an amazing place to work. It’s with that in mind that Hireology is looking to add a Content Strategist to our team.

As a Content Strategist for Hireology, you will manage our marketing brand voice, writing and editing diverse thought leadership and enablement content to articulate Hireology’s features, the value they provide and get the world excited for our evolving HR platform. You will be a critical member of the Marketing team, driving brand awareness, industry recognition, and opportunities for our sales team.

The ideal candidate will have experience creating persuasive B2B marketing content, including blog posts, landing pages, whitepapers, marketing emails, and more in a consistent brand voice while thriving in a fast, results-driven environment. Previous experience writing about hiring, human capital, or technology solutions is a big plus.

As our Content Strategist, you'll be responsible for:

  • Owning the Hireology editorial calendar to map content across our key customer segments and channels, measuring and prioritizing based on performance

  • Creating thought leadership content to highlight the Hireology value through pieces such as eBooks, whitepapers, infographics, guides and emails

  • Managing the Hireology blog to promote our unique POV on changing market conditions, hiring best practices and exciting new product releases to drive site visitors, following SEO best practices to broaden our reach

  • Collaborating with designers, product marketers, sales professionals, external influencers and industry experts to produce relevant Hireology content that meets the needs of key stakeholders such as customers, prospects and industry partners

  • Delivering metrics weekly with in-depth content assessments and actionable recommendations across website traffic, SEO rankings and more

  • Serving as the brand steward, ensuring all messaging and copy is within brand voice and editorial guidelines

  • Measuring the impact of our content through Google Analytics, SEMrush and other content tools and making proactive recommendations on marketing campaign planning

So what kind of person are we looking for in this role? We have a pretty unique culture here at Hireology, and the person who will be successful in this role will be:

  • Results-Driven: Must have a proven record of driving results in high-growth companies and must have an inner drive to succeed

  • Work Independently and with a Team: Some people work best individually and within a team. The ideal candidate is a chameleon who can succeed both on their own and work within a team-oriented, collaborative environment

  • A Problem-Solver: You will not only be identifying barriers to success but creatively solving for those barriers in advance of them hindering our growth

  • Communication: You need to be able to tell Hireology’s story in all types of arenas and audiences. We need you to make sure people understand and embrace Hireology and your ability to effectively communicate in a large group setting is a major factor

  • Builder: You’ll need to demonstrate your entrepreneurial abilities in leading Hireology to achieve our goals and vision

  • Incredibly Organized: Show us that you can balance multiple projects and pivot priorities with stride 

Okay, we’ve laid out what the job is - now are you qualified? Below are the minimum qualifications we’re looking for in a Content Strategist candidate.

  • To be considered, include a writing sample or portfolio link with your resume

  • Bachelor’s Degree in English, Journalism, Communications or Marketing and minimum of 6 years work experience

  • Strong writing skills across channels (blog, email, social, web)

  • Pristine grammar, proofreading and editing skills

  • Experience writing for web and landing pages and familiarity with web design tools

  • Familiarity with SEO best practices and tools

  • Familiarity using Wordpress or a similar content CMS

  • Deadline-oriented, strong time-management and prioritization skills to juggle multiple writing projects for a diverse set of audiences

  • Ability to research and write intelligently on topics in the HR/hiring space

  • Ability to communicate clearly, strongly and regularly in formal and informal client settings, as well as with internal teams

You'll stand out if you have:

  • Previous PR or marketing agency experience

  • Familiarity writing for human capital management solution providers

  • A desire to work in a quickly-changing SAAS-based environment with plenty of growth potential

  • A drive to explore exciting new content opportunities to help us differentiate ourselves as a human capital content leader

 

We are an equal opportunity employer and prohibit discrimination/harassment without regard to race, color, religion, age, sex, national origin, disability status, genetics, protected veteran status, sexual orientation, gender identity or expression, or any other characteristic protected by federal, state or local laws.

Vacancy page : https://careers.hireology.com/hireology2/411382/description